Proverbs 23:31

Proverbs 23:31 Meaning and Explanation

Look not thou upon the wine when it is red, when it giveth his colour in the cup, when it moveth itself aright.

King James Version (KJV)

Read this verse in context with translation switching:

Read Full Chapter →

Do not even look at wine when it appears beautiful and inviting.

The Context of Proverbs 23:31

Preventive counsel: avoid even the temptation that attractive presentation offers.

What Does Proverbs 23:31 Mean?

The verse describes the wine at its most attractive—red in color, clearly visible in the cup, moving or swirling with appeal. The beauty of the wine itself is a temptation; the sensory pleasure of observing it can be the first step toward drinking it. The counsel is to avoid even the gaze that admires.

Prevention begins with the eyes and the imagination. By not looking at the wine, you avoid the desire that sight awakens. This is wisdom about internal discipline—managing even the initial impulse before it flowers into action.

Frequently Asked Questions About Proverbs 23:31

What does Proverbs 23:31 mean?

Do not even look at wine when it appears beautiful and inviting.

What is the context of Proverbs 23:31?

Preventive counsel: avoid even the temptation that attractive presentation offers.

Keep Studying Proverbs 23

Read the whole chapter in KJV, ASV, or WEB, or go deeper with the chapter study guide and key themes.